Hey, it's Matt, aka MattyMoe (@mattymoe.ai on Instagram and TikTok).
About 490 of you joined this week, so welcome. This newsletter goes out under Southbeam, the AI agency I run in Tampa Bay, so that's the name you'll see in your inbox. Every Friday you'll get the AI news that mattered, one thing to set up in 10 minutes, and my verdict on one new tool.
This week in AI
GPT-6 is in ChatGPT, and answers can now be tools. OpenAI rolled out GPT-6 on October 7 with a feature called Intelligent UI. ChatGPT can now answer with charts, buttons, forms and small working tools like calculators, right in the chat. Paid plans got GPT-6 Sol first. Free and Go users get GPT-6 Luna starting this week.
For your business: describe a calculator or an intake form in plain English and you get one you can click through. The how-to is below.
Claude Haiku 5.5 is the cheap model worth building on. Anthropic released it on October 7. It's their fastest and lowest-cost model, with a 1M-token context window.
For your business: jobs like sorting emails or tagging leads now cost cents to run.
Claude for Startups got bigger. As of October 6, approved startups get a free year of Claude Team for up to five people and $1,000 in API credits (TechCrunch). You qualify if your company was founded in the last five years or raised money in the last two. You don't need investors. If you came here from my STARTUP reel, the steps are in the guide.
For your business: if you started your company in the last five years and want to build something with Claude, check whether you qualify. The application takes about 10 minutes.
Google's new Gemini agent keeps working after you close your laptop. At Gemini at Work on October 8, Google showed one Gemini agent for office work, media and coding. It remembers context across Google's apps, works inside Workspace and keeps cloud tasks running when you log off. Google hasn't given a price or a date for everyone yet.
For your business: if your team lives in Gmail and Google Docs, keep an eye on this one. I'll tell you when you can use it.
Use it this week: see what missed calls cost you
About 10 minutes, in ChatGPT.
Open ChatGPT. On the free plan the new answers are still rolling out, so if you don't see one, try again tomorrow.
Paste this prompt and fill in the brackets:
Build me an interactive calculator that shows how much money my [type of business] loses from missed calls and slow replies. Give me sliders for: calls and messages per week (start at [number]), percent we miss or answer late (start at [%]), percent of answered leads that become customers (start at [%]), and average value of a customer (start at [$]). Show lost customers and lost revenue per month and per year.
Use real numbers from last month's call log and inbox. If you don't know your miss rate, guess low.
Here's an example with made-up numbers: 40 calls a week, 1 in 4 missed, 30% of answered calls become customers, $400 per job. That's 3 lost customers a week, about $5,200 a month.
Save a screenshot of your result. Run it again in a month to see if your fixes worked.
Tool verdict: Claude Haiku 5.5. Try it.
I'd try it for the price. Haiku 5.5 costs $0.10 per million input tokens and $0.50 per million output tokens for prompts up to 100K tokens (Anthropic's pricing page). Sonnet 5.5 costs $2 and $10, so Haiku is 20 times cheaper.
Say you run 1,000 customer emails through it at about 1,000 tokens in and 300 tokens out each. That's 1M input tokens ($0.10) plus 300K output tokens ($0.15), about 25 cents for the whole batch.
Use it for sorting, tagging, summarizing and first drafts. Switch to a bigger model when the task needs real reasoning, or when a customer will see the output without a person checking it first.
From Southbeam
Most of you joined after commenting a keyword under one of my reels. A DM sent you the guide, and you signed up on the site. About 490 people came in that way in two days.
It's the same setup I build for local businesses at Southbeam. Someone comments, messages or calls, they get an answer right away, and they land on a list the business can follow up with. If you run a business and want that set up, book a free growth plan call. It's 20 minutes, and you leave with a plan whether you hire us or not.
Hit reply and tell me what you're building or what business you run. I read every reply, and your answers decide what I cover next Friday.
Matt
P.S. Came here for the free credits? The Google Cloud, AWS and ElevenLabs guide is still up, along with the rest of the free library.